Privacy policy

The protection of personal data is very important to Lendiron Group. That’s why safeguarding personal data is our top priority. This privacy policy notice explains in detail which personal data we collect, process and store.

Last updated March 9, 2022.​​

1. General information and data protection principles party

1.1. General information

This privacy policy applies when you use www.lendironcom.wpengine.com and its subpages.
In relation to the products and services that Lendiron group offers to merchants, service providers, lending companies or other companies, other privacy notices may exist that also partly cover the topics above.

1.2. Responsible party

This privacy notice refers to Lendiron Group AG and its subsidiaries. The contact point for rights and obligations as well as information about data processing is Lendiron Group AG, Zugerstrasse 72, 6340 Baar, Switzerland, email:info@lendiron.com.

1.3. Data protection principles

To ensure a high level of protection and security, our employees adhere to the following data protection principles at all times:

  • We do not sell personal data to third parties.
  • We are transparent about how we use collected data.
  • We do not store personal data that we do not need.
  • We delete personal data immediately upon request (unless we are required by law to retain it).
  • We use appropriate technical and organizational security measures to ensure data security, in particular to protect your personal data against risks during data transmissions and against unauthorized third parties gaining knowledge thereof. To this end, we use secure encryption methods and regularly review the technical and organizational security measures we have taken in order to improve them on an ongoing basis.
  • We store personal data only on servers located within the European Economic Area (EEA). In some cases, however, it may be necessary for us to transfer data to servers located outside the EEA. This will only be done if such a transfer is permitted under European law and it is ensured that your personal data is adequately protected.

1.4. Right of information and complaint

You have a right to information about the data stored about you in accordance with Sec.15 GDPR, to deletion in accordance with Sec. 17 GDPR and to correction of data in accordance with Sec.16 GDPR. Submit your legal request in writing or by e-mail using the contact details provided under 1.2.

In addition, you have a general right of complaint. Please contact the competent supervisory authority for complaints regarding data processing.

1.5. Right of revocation for consents

If the data processing is based on consent, this consent can be revoked at any time with effect for the future. Submit your revocation in writing or by email using the contact details provided under 1.2.

After revocation of the data protection consent, we will stop any further processing and use of your personal data and delete or block them, unless we are obliged to further processing, in particular further storage, due to legal provisions.

2. Data collection, data processing and data storage

2.1. Use of Lendiron websites

Each time you visit our websites, your internet browser regularly and automatically sends non-personal data (including the date and time of the request, the access status, the amount of data transferred), which we store in a log file. This data is processed and stored exclusively for technical reasons to ensure trouble-free operation of the website and to improve our offer. These evaluations do not allow us to draw any inference to you or your company.

2.2. Contacting Lendiron via contact form

If you want to learn more about our products, you can arrange for us to contact you on our website or via LinkedIn form. In doing so, you provide us with your contact information (name, email address, phone number, company name).

3. Web analytics and cookies

In order to make the visit to our website attractive and the use of certain functions more user-friendly, effective and secure, we use so-called cookies on various pages. These are small text files that assign your browser to your end device and transmit corresponding information to us. Cookies cannot execute programs or transfer viruses to your end device.

The cookies we use are usually so-called “session cookies”. These are automatically deleted after you leave our website. In addition, we occasionally use cookies that remain stored on your end device after you leave our website until you delete them. These cookies enable us to recognize your browser on your next visit and thus display information and settings relevant to you more quickly. If a cookie stores an IP address, this is anonymized and there is no possibility of a personal assignment of this data.

Alternatively, you can also individually configure the use of cookies via your browser. We would like to point out that you may not be able to use all functions of our website to their full extent if the use of cookies is restricted.

3.1. Google Analytics

Our website uses Google Analytics, a web analytics service provided by Google Inc. 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (hereinafter Google). Google Analytics also uses cookies, which transmit information about your use of our website to a Google server in the USA where it is stored. Since our platform uses Google Analytics with the extension “_anonymizeIp()”, your IP address is shortened by Google before transmission, so that a direct personal allocation is excluded. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there.

The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

You can prevent the collection of data generated by the cookie and related to your use of our website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en


You can find additional information under the following links:

Once you have logged into your account on the platform, Google Analytics will no longer be used.

3.2. Google AdWords

Our website may use Google Conversion Tracking “Adwords”, an analysis service from Google. A cookie is set on your device if you have accessed our website via a Google ad. These cookies lose their validity after 30 days and are not used for personal identification. If you visit individual pages of our platform and your cookie has not yet expired, both Google and we can recognize that you clicked on our ad and were redirected to our site. The information obtained with the help of the cookie is used to create conversion statistics. We thus learn the total number of users who clicked on an ad and were redirected to a page tagged with a conversion tracking tag. However, we do not receive any information with which we can identify you personally.

If you do not wish to participate in the tracking process, you can also refuse the setting of a cookie required for this purpose — for example, via a browser setting that generally deactivates the automatic setting of cookies. However, we would like to point out that in this case you may not be able to use all functions of our website to their full extent. You can also disable cookies for conversion tracking by setting your browser to block cookies from the domain “googleadservices.com”.

4. Sending of advertisements

If you provide your consent to receive information of promotional nature, such as newsletters, mail or text message, we will use your contact information for the purpose of sending you the relevant information.

You may revoke your consent for the future at any time by using the unsubscribe link in the emails sent to you. Such a revocation does not affect the lawfulness of the data processing up to that point.

5. Amendment of this privacy policy

We reserve the right to change this privacy policy. The current version is available on lendironcom.wpengine.com.